Renewables Company Website
Project objective
Nexte’s business is growing at a rapid pace. Investments in the renewable energy industry are expected to rise in the coming years, so, to make their business more scalable and pave the way for growth, Nexte turned to ColorCreative. They tasked us with the development of a professional corporate website that would provide detailed information on Nexte manufacturing business and their services.
Unique Challenges
Highly Complex Service Offerings
Nexte service offerings are highly complex. Each offering requires them to detail technical specifications, and explain convoluted processes & regulatory frameworks. We needed to deliver both a clear understanding of how these benefit the customers as well as how it is achieved by Nexte.
Idea Communication
For Nexte website to be efficient, our experts had to find a way of communicating complex ideas in a simple, understandable manner. ColorCreative experts designed a number of custom infographics to communicate concepts visually.
Project Stats
Deliverables
IDENTITY
Branding
In addition to naming, logo design, colour palette, typography and web design, we’ve suggested nexte a simple hoodie variant in their colours, which, as far as we know, they adopted.
CORE
Homepage
Nexte creates modern solar panel installations at scale that allows businesses to increase their revenue margins by decreasing production costs. The renewable energy generation field is highly technical and for people who are unacquainted with it, it’s easy to get overwhelmed. We had to create a homepage that would showcase who Nexte are, whom they help, and what are the benefits of their offerings. Pictures of key Nexte employees help add a human touch.
Services Choice
Listing details of services on the home page would’ve made it extensively long, so we included service cards, clicking on which leads users to the detailed information on the services that interested them.
Custom Infographics
With all the text Nexte asked us to include, the pages would’ve been text-heavy and would have a poor CTR. We’ve transformed everything possible into informative infographics to make the pages more interactive and reduce the amount of text.
Interactive Map
This custom map feature allows Aerotech to show off its global presence in a creative way. It also allows users to easily get information about their closest sales region.
SOME MORE
Solutions Overview Page
This service overview page goes into detail on what Nexte can do and how it can benefit the businesses of the perspective customers. Custom infographics provide a graphic representation of concepts explained in text and help communicate the meaning.
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